News

UK marketing news

What changed, and what it means for your marketing budget. Algorithm updates, ad platform changes and business stories, filtered for UK small businesses. No hype.

Updated · 52 stories

Earlier stories

June 2026

Law No, You Cannot Bin Your Cookie Banner Yet Ads Your Social Ads Are Getting Pricier. Spreading Out Beats Doubling Down. Ads LinkedIn Just Passed 37 Million UK Users. The Cheapest Way In Is a Real Person, Not a Brand Ad. Everyone Says TikTok Is the New Google. The Data Says Something More Useful. AI Google Now Lets You Opt Out of AI Search. Most Businesses Shouldn’t. Ads Google’s New Ads Now Chat With Your Customers. They Learn From Your Website, Not Your Budget SEO The UK Just Let Publishers Hide From Google’s AI. Most Businesses Should Do the Opposite. SEO Google Just Told You The Click Is Dying. Most Businesses Heard The Wrong Thing. Law Hidden Fees Are Now Illegal in the UK. Show the Real Price or Pay for It. Reviews Google Just Made It Harder to Game Your Business Profile. That Is Good News for UK Businesses. Law Making Tax Digital Is Almost Here and Most Sole Traders Are Not Ready. Do Not Let It Eat Your Year. AI More Customers Are Starting in ChatGPT, Not Google. Here Is What It Means for UK Businesses. Reviews Google Quietly Changed Its Review Rules. A Lot of UK Businesses Are Now Breaking Them. Britain Is Banning Under-16s From Social Media. Here Is What It Actually Means for Your Business. SEO You Can Now Block Google’s AI From Using Your Content. Most Businesses Shouldn’t. Ads Google Is About to Break Your Ad Tracking. Here’s What to Fix Before June 15 SEO Google Just Finished Another Core Update. Most Businesses Are Panicking for the Wrong Reasons. SEO Google AI Mode Just Hit 1 Billion Users. Your Website Traffic Is About to Drop Further.

Not sure your marketing is working?

Free check. 3 minutes. We tell you what's broken, what's wasting money, and what to fix first.

Get the Whito Weekly

The week's marketing news that actually affects UK small businesses. Every Friday. No fluff.

Subscribe free

Got a marketing story UK small businesses should know about? Send it over

The ASA Scanned 60 Million Ads Last Year. No Complaint Required.

Most owners think advertising regulation works like a smoke alarm. Someone complains, the regulator turns up, you find out about it. That has not been how it works for a while, and the numbers now make it hard to ignore. The Advertising Standards Authority says its...