Whito for agencies
An independent research and intelligence partner for UK marketing, digital and SEO agencies. You keep the client and the strategy. We do the checking and send you the evidence.
Why agencies use Whito
Clients trust numbers more when someone else collected them. Whito is independent: nobody can pay us to change a score, a list or a finding, and we do not sell the fixing work you do.
That makes our reports useful at the start of a relationship, to show where a client stands, and every month after, to show what has changed.
- Every finding dated and sourced
- Raw spreadsheet file with every report
- Plain English that clients can read
- We never pitch your clients or compete for their work
- UK businesses only
What agencies buy
Use any service on its own for one client, or ask for a monthly arrangement across several.
AI visibility reporting
£280 a month per client, £480 for two
Monthly reports on what ChatGPT, Gemini, Google AI Mode and Perplexity say about each client, and who is named instead.
Competitor intelligence
£680 per report
An independent read of a client’s competitors, prices and who gets found. Useful for pitches and strategy.
Industry research packs
£1,280 per report or file
New research on a client’s market, or the data behind a published Whito study.
Client research projects
£2,800 per campaign
Original research and press materials for a client’s PR campaign, published under the client’s name.
Bespoke data analysis
Fixed price agreed first
Business lists, price files and custom datasets built to your scope.
How a partnership works
- Tell us how many clients and which services, using the enquiry form.
- We reply in writing within two working days with a scope and price.
- We agree each client’s questions and competitors with you, in writing.
- Reports arrive by email on a fixed day each month.
What paying Whito cannot buy
- A better score, a higher place in any list, or a listing that looks better than another firm’s.
- A softer, kinder or more favourable research finding, in a report you buy or on the public site.
- A promise that ChatGPT, Gemini, Google or anyone else will recommend you. Nobody can honestly promise that.
- Any change to Whito’s independent research. Paid work is kept separate from what we publish, and you are treated exactly like a business that pays nothing.
The full rules are on How we make money. Whito works with UK businesses only.
Questions
Can reports carry our branding instead of Whito’s?
Ask us. Unbranded copies are agreed case by case, in writing. The method and dates stay in every report, whoever’s name is on the front.
Will your research favour our clients?
No. Your clients are checked the same way as every other business. Nothing an agency pays changes a score, a list or a research finding on Whito.
Do you work with clients outside the UK?
No. Whito works with UK businesses only.
Do you do the SEO or fixing work?
No. We measure, research and report. The fixing stays with you, so we are never competing for your client.
How do we pay?
Fixed-price services can be bought online. Multi-client and monthly arrangements are agreed in writing and invoiced or set up in Stripe.
Bespoke pricing for agencies
Three or more clients, white-label requests or a mix of services: tell us what you need and we will send a fixed price in writing.