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Key facts
- Trading name
- Yale
- Registered company
- Assa Abloy Limited
- Company number
- 02096505 (Companies House, status Active, checked 6 November 2026)
- Phone
- Not published on Whito. Use the website link below to get in touch
- Website
- yalehome.co.uk
- Listing status
- Unclaimed. Compiled from public information and not yet verified by the business
- Listing last updated
- 6 November 2026
What Whito has checked
- Listed: yes. Public entry since 6 November 2026
- Companies House matched: yes. Company 02096505, Active, read 6 November 2026
- Claimed: no. Not claimed by the business
- Verified: no. Not yet: needs a claim, then Whito’s identity and contact checks
- Regulator checked: no. No regulator register read by Whito
- Company record
- Companies House shows Active for company 02096505, read on 6 November 2026. See the register entry
- Company filings
- Incorporated on 4 February 1987. Company type: Private limited Company. Latest accounts on the register: Full accounts made up to 31 December 2025, filed on 17 July 2026. Nature of business, as the company describes it to Companies House: 25120 - Manufacture of doors and windows of metal; 25720 - Manufacture of locks and hinges. As shown on Companies House when Whito read it on 14 November 2026. Whito does not hold turnover or staff numbers.
- Regulator register
- No regulator or scheme registration is recorded on this listing.
- Listing ownership
- Unclaimed. Whito built this listing from public sources. The business has not claimed it. Run this business? Claim it free
- Website check
- Not yet checked. Free Website Check
- AI answers
- No AI answers recorded for this business yet. Whito’s AI studies cover selected trades and towns, so no record does not mean AI assistants never name it. Want this tracked every month? Visibility Monitor, £280 a month. Paying never changes this listing.
Each line means only what it says. Listed, matched, claimed, verified and regulator checked are separate states, and none of them is a recommendation. How Whito collects its data
About Yale
Yale is scored on Whito's UK Home Security marketing leaderboard, ranked 9 of 10 with 4.4 out of 10 overall. This listing was compiled by Whito from public sources. The business has not claimed it yet.
What to check before you book
This listing is compiled from public sources, so confirm these directly with the business before any work starts.
- Confirm the business holds the right registration or accreditation for the work, and that it is current.
- Get the quote in writing, and ask whether it includes parts, certification and VAT.
- Ask for proof of public liability insurance before work begins.
- Ask for any certificates relevant to the work once it is done.
Marketing scorecard
Yale is scored on the Whito Home Security & Alarms leaderboard. Whito read its marketing by hand on seven channels against fixed scoring rules, using only what any customer can see. Nobody can pay to appear or to change a score.
Marketing scores, ranked 9 of 10
Overall 4.4/10 against an industry average of 5.5 on the Home Security & Alarms marketing leaderboard. Read 12 October 2026.
- Social0 avg 5.3Social: 0 out of 10, industry average 5.3
- Website7 avg 7.6Website: 7 out of 10, industry average 7.6
- Email6 avg 4.6Email: 6 out of 10, industry average 4.6
- SEO2 avg 2.5SEO: 2 out of 10, industry average 2.5
- Paid8 avg 8.4Paid: 8 out of 10, industry average 8.4
- Reviews6 avg 6.6Reviews: 6 out of 10, industry average 6.6
- Brand2 avg 3.6Brand: 2 out of 10, industry average 3.6
Marketing strengths
- Email 6/10 (industry 4.6). Newsletter for product updates and promotions, 'Sign up for exclusive offers', £10 off a next order and the Yale Home app.
Marketing weaknesses
- Social 0/10 (industry 5.3). No social links found on the yalehome.co.uk homepage (yale.co.uk redirects here).
- Brand 2/10 (industry 3.6). A clear positioning line ('Protect Your Home The Smarter Way With Yale'); no social to compare, no long-running asset, named people or three recent news mentions found.
- Website 7/10 (industry 7.6). Online shop with checkout, free delivery, next-day delivery and Klarna, alarm kits and accessories; no registration numbers shown.
Improvement opportunities
For each weaker channel, what the best-scoring brand on this board does, taken from its evidence.
- Social: SimpliSafe scores 7/10 here. Instagram, Facebook, YouTube and TikTok linked from simplisafe.co.uk; no LinkedIn link found.
- Brand: ADT scores 6/10 here. Same name and logo everywhere, a clear positioning line ('Over 150 years of protecting homes') and a long-running registered slogan ('ADT Always There'); no named people or three recent news mentions found.
- Website: eufy scores 10/10 here. Online shop with checkout ('Buy now') on the UK site.
Whito’s verdict
Yale scores 4.4. It runs an online shop with checkout and an email offer of £10 off a next order, and ran 47 Google ads and 29 Meta ads on 12 October. Its homepage links to no social accounts, so social scores 0, and yalehome.co.uk appeared in none of 10 UK searches. Reviews score 6 from 4.3 on 8,912 Trustpilot reviews.
The evidence behind the scores
Read 12 October 2026. One line per channel, as seen on the day. Review figures and ad counts change daily.
- Social 0: No social links found on the yalehome.co.uk homepage (yale.co.uk redirects here).
- Website 7: Online shop with checkout, free delivery, next-day delivery and Klarna, alarm kits and accessories; no registration numbers shown.
- Email 6: Newsletter for product updates and promotions, 'Sign up for exclusive offers', £10 off a next order and the Yale Home app.
- SEO 2: 0 of 10 UK web searches returned yalehome.co.uk in the top ten.
- Paid 8: Google Ads Transparency Centre, UK, last 30 days, by domain yalehome.co.uk: 47 ads. Meta Ad Library, UK: 29 active ads naming the brand.
- Reviews 6: Trustpilot 4.3 from 8,912 reviews; 8 of the latest 20 have a company reply.
- Brand 2: A clear positioning line ('Protect Your Home The Smarter Way With Yale'); no social to compare, no long-running asset, named people or three recent news mentions found.
See Yale on the Home Security & Alarms leaderboard · Listed above: Swann (4.7) · Listed below: Blink (4.0) · Compare with rivals
History and method
Score history. Yale was first scored on Whito’s fixed rules in October 2026. Earlier editions used scores relative to the other brands on the board, so they are not comparable. Score and ranking movement will show here after the next rescore.
How the scores work. Each of seven channels (social, website, email, SEO, paid, reviews and brand) is scored 0 to 10 against fixed, published anchors, and the overall score is the plain average of the seven. Scores measure visible marketing only, not sales, profit or market share. Full rules are on the board’s method section.
Independence and corrections. Whito is independent. Nobody pays to be listed, and paying Whito for anything never changes a score, a rank or a verdict. If something here is wrong, email hello@whito.co.uk with the evidence and we will check it.
Common questions
What areas does Yale cover?
Confirm the coverage area directly with the business.
Is this listing verified by Whito?
Not yet. This listing is marked Unclaimed: Whito compiled it from public information and the business has not claimed it. Any Companies House or regulator check on this page is dated and stands on its own. When a business claims its listing it is marked Claimed, and Whito marks it Verified only after confirming its identity and a working contact. Whito does not publish invented reviews or star ratings.
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Claim YaleThis listing was compiled by Whito from public information, including the business website and, where applicable, the Companies House register. It is not a recommendation or an endorsement. Always carry out your own checks before hiring. If you run this business and want the listing corrected or removed, use the claim link above.
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