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Key facts
- Trading name
- Travelodge
- Registered company
- Travelodge Hotels Limited
- Company number
- 00769170 (Companies House, status Active, checked 6 November 2026)
- Phone
- Not published on Whito. Use the website link below to get in touch
- Website
- travelodge.co.uk
- Listing status
- Unclaimed. Compiled from public information and not yet verified by the business
- Listing last updated
- 6 November 2026
What Whito has checked
- Listed: yes. Public entry since 6 November 2026
- Companies House matched: yes. Company 00769170, Active, read 6 November 2026
- Claimed: no. Not claimed by the business
- Verified: no. Not yet: needs a claim, then Whito’s identity and contact checks
- Regulator checked: no. No regulator register read by Whito
- Company record
- Companies House shows Active for company 00769170, read on 6 November 2026. See the register entry
- Company filings
- Incorporated on 29 July 1963. Company type: Private limited Company. Latest accounts on the register: Full accounts made up to 31 December 2025, filed on 22 September 2026. Nature of business, as the company describes it to Companies House: 55100 - Hotels and similar accommodation. As shown on Companies House when Whito read it on 14 November 2026. Whito does not hold turnover or staff numbers.
- Regulator register
- No regulator or scheme registration is recorded on this listing.
- Listing ownership
- Unclaimed. Whito built this listing from public sources. The business has not claimed it. Run this business? Claim it free
- Website check
- Not yet checked. Free Website Check
- AI answers
- No AI answers recorded for this business yet. Whito’s AI studies cover selected trades and towns, so no record does not mean AI assistants never name it. Want this tracked every month? Visibility Monitor, £280 a month. Paying never changes this listing.
Each line means only what it says. Listed, matched, claimed, verified and regulator checked are separate states, and none of them is a recommendation. How Whito collects its data
About Travelodge
Travelodge is scored on Whito's UK Hotels marketing leaderboard, ranked 1 of 10 with 6.4 out of 10 overall. This listing was compiled by Whito from public sources. The business has not claimed it yet.
What to check before you book
This listing is compiled from public sources, so confirm these directly with the business before you buy or book.
- Use the website address on this page to buy or book, not a look-alike site or an advert.
- Get prices, terms and cancellation rules in writing before you pay.
- Where the service is regulated, check the firm on the regulator's register.
- Keep a dated record of what was agreed.
Marketing scorecard
Travelodge is scored on the Whito Hotels & Guest Houses leaderboard. Whito read its marketing by hand on seven channels against fixed scoring rules, using only what any customer can see. Nobody can pay to appear or to change a score.
Marketing scores, ranked 1 of 10
Overall 6.4/10 against an industry average of 5.3 on the Hotels & Guest Houses marketing leaderboard. Read 12 October 2026.
- Social6 avg 4.8Social: 6 out of 10, industry average 4.8
- Website9 avg 9.3Website: 9 out of 10, industry average 9.3
- Email6 avg 6.6Email: 6 out of 10, industry average 6.6
- SEO5 avg 2.4SEO: 5 out of 10, industry average 2.4
- Paid10 avg 8.6Paid: 10 out of 10, industry average 8.6
- Reviews3 avg 1.8Reviews: 3 out of 10, industry average 1.8
- Brand6 avg 3.6Brand: 6 out of 10, industry average 3.6
Marketing strengths
- SEO 5/10 (industry 2.4). 1 of 10 UK web searches returned travelodge.co.uk in the top ten, plus 1 for an advice or guides library.
- Brand 6/10 (industry 3.6). Same name everywhere, a clear positioning line ('Great value hotels throughout the UK, Ireland & Spain') and three or more news mentions in 90 days; no long-running asset or named people found.
- Paid 10/10 (industry 8.6). Google Ads Transparency Centre, UK, last 30 days, by domain travelodge.co.uk: about 8,000+ ads. Meta Ad Library, UK: 14 active ads naming the brand.
Marketing weaknesses
- Email 6/10 (industry 6.6). Newsletter promising news, offers, competitions and birthday gifts, plus My Travelodge accounts and a Travelodge Business signup.
Improvement opportunities
For each weaker channel, what the best-scoring brand on this board does, taken from its evidence.
- Email: Leonardo Hotels scores 8/10 here. A newsletter for special offers plus a free loyalty programme giving 10% off every online booking.
Whito’s verdict
Travelodge scores 6.4, the highest of the ten. Paid scores 10: Google Ads Transparency Centre, UK, last 30 days, by domain travelodge.co.uk: about 8,000+ ads. Meta Ad Library, UK: 14 active ads naming the brand. Website scores 9: online search and booking with a Best Price Finder and Klarna or Clearpay at checkout; no room price shown on the homepage. Reviews score 3: Trustpilot 2.0 from 5,446 reviews; 0 of the latest 20 have a company reply. SEO scores 5: 1 of 10 UK web searches returned travelodge.co.uk in the top ten, plus 1 for an advice or guides library.
The evidence behind the scores
Read 12 October 2026. One line per channel, as seen on the day. Review figures and ad counts change daily.
- Social 6: Links to Facebook, Instagram and YouTube from travelodge.co.uk; no X, TikTok or LinkedIn link found.
- Website 9: Online search and booking with a Best Price Finder and Klarna or Clearpay at checkout; no room price shown on the homepage.
- Email 6: Newsletter promising news, offers, competitions and birthday gifts, plus My Travelodge accounts and a Travelodge Business signup.
- SEO 5: 1 of 10 UK web searches returned travelodge.co.uk in the top ten, plus 1 for an advice or guides library.
- Paid 10: Google Ads Transparency Centre, UK, last 30 days, by domain travelodge.co.uk: about 8,000+ ads. Meta Ad Library, UK: 14 active ads naming the brand.
- Reviews 3: Trustpilot 2.0 from 5,446 reviews; 0 of the latest 20 have a company reply.
- Brand 6: Same name everywhere, a clear positioning line ('Great value hotels throughout the UK, Ireland & Spain') and three or more news mentions in 90 days; no long-running asset or named people found.
See Travelodge on the Hotels & Guest Houses leaderboard · Listed below: Premier Inn (6.3) · Compare with rivals
History and method
Score history. Travelodge was first scored on Whito’s fixed rules in October 2026. Earlier editions used scores relative to the other brands on the board, so they are not comparable. Score and ranking movement will show here after the next rescore.
How the scores work. Each of seven channels (social, website, email, SEO, paid, reviews and brand) is scored 0 to 10 against fixed, published anchors, and the overall score is the plain average of the seven. Scores measure visible marketing only, not sales, profit or market share. Full rules are on the board’s method section.
Independence and corrections. Whito is independent. Nobody pays to be listed, and paying Whito for anything never changes a score, a rank or a verdict. If something here is wrong, email hello@whito.co.uk with the evidence and we will check it.
Common questions
What areas does Travelodge cover?
Confirm the coverage area directly with the business.
Is this listing verified by Whito?
Not yet. This listing is marked Unclaimed: Whito compiled it from public information and the business has not claimed it. Any Companies House or regulator check on this page is dated and stands on its own. When a business claims its listing it is marked Claimed, and Whito marks it Verified only after confirming its identity and a working contact. Whito does not publish invented reviews or star ratings.
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Claim TravelodgeThis listing was compiled by Whito from public information, including the business website and, where applicable, the Companies House register. It is not a recommendation or an endorsement. Always carry out your own checks before hiring. If you run this business and want the listing corrected or removed, use the claim link above.
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