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Key facts
- Trading name
- F45 Training
- Registration
- Not yet matched to a Companies House record. Whito checks the register before a listing is marked Verified.
- Phone
- Not published on Whito. Use the website link below to get in touch
- Website
- f45training.com
- Listing status
- Unclaimed. Compiled from public information and not yet verified by the business
- Listing last updated
- 6 November 2026
What Whito has checked
- Listed: yes. Public entry since 6 November 2026
- Companies House matched: no. No company number recorded
- Claimed: no. Not claimed by the business
- Verified: no. Not yet: needs a claim, then Whito’s identity and contact checks
- Regulator checked: no. No regulator register read by Whito
- Company record
- Not checked. There is no company number on this listing.
- Regulator register
- No regulator or scheme registration is recorded on this listing.
- Listing ownership
- Unclaimed. Whito built this listing from public sources. The business has not claimed it. Run this business? Claim it free
- Website check
- Not yet checked. Free Website Check
- AI answers
- No AI answers recorded for this business yet. Whito’s AI studies cover selected trades and towns, so no record does not mean AI assistants never name it. Want this tracked every month? Visibility Monitor, £280 a month. Paying never changes this listing.
Each line means only what it says. Listed, matched, claimed, verified and regulator checked are separate states, and none of them is a recommendation. How Whito collects its data
About F45 Training
F45 Training is scored on Whito's UK Fitness marketing leaderboard, ranked 10 of 10 with 4.9 out of 10 overall. This listing was compiled by Whito from public sources. The business has not claimed it yet.
What to check before you book
This listing is compiled from public sources, so confirm these directly with the business before you buy or book.
- Use the website address on this page to buy or book, not a look-alike site or an advert.
- Get prices, terms and cancellation rules in writing before you pay.
- Where the service is regulated, check the firm on the regulator's register.
- Keep a dated record of what was agreed.
Marketing scorecard
F45 Training is scored on the Whito Fitness & personal training leaderboard. Whito read its marketing by hand on seven channels against fixed scoring rules, using only what any customer can see. Nobody can pay to appear or to change a score.
Marketing scores, ranked 10 of 10
Overall 4.9/10 against an industry average of 5.8 on the Fitness & personal training marketing leaderboard. Read 22 October 2026.
- Social6 avg 4.8Social: 6 out of 10, industry average 4.8
- Website6 avg 8.8Website: 6 out of 10, industry average 8.8
- Email7 avg 4.4Email: 7 out of 10, industry average 4.4
- SEO3 avg 4.4SEO: 3 out of 10, industry average 4.4
- Paid8 avg 9.4Paid: 8 out of 10, industry average 9.4
- Reviews0 avg 4.8Reviews: 0 out of 10, industry average 4.8
- Brand4 avg 4.0Brand: 4 out of 10, industry average 4.0
Marketing strengths
- Email 7/10 (industry 4.4). An email sign-up plus the F45 app.
- Social 6/10 (industry 4.8). Links to Instagram, YouTube, Facebook, X, LinkedIn, Threads and TikTok, seven platforms in all; recent posting and video not checked.
Marketing weaknesses
- Reviews 0/10 (industry 4.8). Trustpilot 2.8 from 9 reviews (f45training.com), with no company reply on the latest 9.
- Website 6/10 (industry 8.8). f45training.co.uk redirects to a UK section of f45training.com, with studio pages and a free trial offer; no prices, and online booking not confirmed from the homepage.
- SEO 3/10 (industry 4.4). 0 of 10 UK web searches returned f45training.com in the top ten, plus credit for a blog.
Improvement opportunities
For each weaker channel, what the best-scoring brand on this board does, taken from its evidence.
- Reviews: PureGym scores 8/10 here. Trustpilot 4.0 from 67,819 reviews, with a company reply on 20 of the latest 20.
- Website: PureGym scores 10/10 here. Online joining with prices on the homepage (from £18.99 a month plus a joining fee from £10).
- SEO: PureGym scores 9/10 here. 6 of 10 UK web searches returned puregym.com in the top ten ('gym near me UK' and its own pages for London, Manchester, Birmingham, Leeds and Bristol), plus credit for a blog and fitness guides.
Whito’s verdict
F45 Training scores 4.9, the lowest of the ten. Email scores 7 for an email sign-up plus the F45 app, and social 6 for seven platforms, the most on the board. Reviews score 0 from 2.8 on 9 Trustpilot reviews. Its website scores 6: the UK address redirects to a section of the global site, with a free trial offer but no prices. Paid scores 8 with 13 Google ads and 17 Meta ads.
The evidence behind the scores
Read 22 October 2026. One line per channel, as seen on the day. Review figures and ad counts change daily.
- Social 6: Links to Instagram, YouTube, Facebook, X, LinkedIn, Threads and TikTok, seven platforms in all; recent posting and video not checked.
- Website 6: f45training.co.uk redirects to a UK section of f45training.com, with studio pages and a free trial offer; no prices, and online booking not confirmed from the homepage.
- Email 7: An email sign-up plus the F45 app.
- SEO 3: 0 of 10 UK web searches returned f45training.com in the top ten, plus credit for a blog.
- Paid 8: Google Ads Transparency Centre, UK, last 30 days, by domain f45training.com: 13 ads. Meta Ad Library, UK, active ads from the F45 Training page, read 23 October 2026: 17.
- Reviews 0: Trustpilot 2.8 from 9 reviews (f45training.com), with no company reply on the latest 9.
- Brand 4: Same name everywhere and a clear positioning line ('Global gym. Local community.'); no long-running asset or named people confirmed, and three recent news mentions not checked.
See F45 Training on the Fitness & personal training leaderboard · Listed above: Third Space (5.0) · Compare with rivals
History and method
Score history. F45 Training was first scored on Whito’s fixed rules in October 2026. Earlier editions used scores relative to the other brands on the board, so they are not comparable. Score and ranking movement will show here after the next rescore.
How the scores work. Each of seven channels (social, website, email, SEO, paid, reviews and brand) is scored 0 to 10 against fixed, published anchors, and the overall score is the plain average of the seven. Scores measure visible marketing only, not sales, profit or market share. Full rules are on the board’s method section.
Independence and corrections. Whito is independent. Nobody pays to be listed, and paying Whito for anything never changes a score, a rank or a verdict. If something here is wrong, email hello@whito.co.uk with the evidence and we will check it.
Common questions
What areas does F45 Training cover?
Confirm the coverage area directly with the business.
Is F45 Training registered?
Whito records: Not yet matched to a Companies House record. Whito checks the register before a listing is marked Verified. Registration can change, so confirm the current registration number with the relevant scheme before you book.
Is this listing verified by Whito?
Not yet. This listing is marked Unclaimed: Whito compiled it from public information and the business has not claimed it. Any Companies House or regulator check on this page is dated and stands on its own. When a business claims its listing it is marked Claimed, and Whito marks it Verified only after confirming its identity and a working contact. Whito does not publish invented reviews or star ratings.
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Claim F45 TrainingThis listing was compiled by Whito from public information, including the business website and, where applicable, the Companies House register. It is not a recommendation or an endorsement. Always carry out your own checks before hiring. If you run this business and want the listing corrected or removed, use the claim link above.
Product and company names shown on this listing may be the trademarks of their respective owners. A Whito listing does not imply any affiliation with, or endorsement by, them.
