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Key facts

Trading name
Sherbet London
Registered company
Sherbet London Taxis Limited
Company number
08711853 (Companies House, status Active, checked 6 November 2026)
Phone
Not published on Whito. Use the website link below to get in touch
Website
sherbetlondon.com
Listing status
Unclaimed. Compiled from public information and not yet verified by the business
Listing last updated
6 November 2026

What Whito has checked

  1. Listed: yes. Public entry since 6 November 2026
  2. Companies House matched: yes. Company 08711853, Active, read 6 November 2026
  3. Claimed: no. Not claimed by the business
  4. Verified: no. Not yet: needs a claim, then Whito’s identity and contact checks
  5. Regulator checked: no. No regulator register read by Whito
Company record
Companies House shows Active for company 08711853, read on 6 November 2026. See the register entry
Regulator register
No regulator or scheme registration is recorded on this listing.
Listing ownership
Unclaimed. Whito built this listing from public sources. The business has not claimed it. Run this business? Claim it free
Website check
Not yet checked. Free Website Check
AI answers
No AI answers recorded for this business yet. Whito’s AI studies cover selected trades and towns, so no record does not mean AI assistants never name it. Want this tracked every month? Visibility Monitor, £280 a month. Paying never changes this listing.

Each line means only what it says. Listed, matched, claimed, verified and regulator checked are separate states, and none of them is a recommendation. How Whito collects its data

About Sherbet London

Sherbet London is scored on Whito's UK Taxi and Private Hire marketing leaderboard, ranked 10 of 10 with 4.3 out of 10 overall. This listing was compiled by Whito from public sources. The business has not claimed it yet.

What to check before you book

This listing is compiled from public sources, so confirm these directly with the business before you buy or book.

  • Use the website address on this page to buy or book, not a look-alike site or an advert.
  • Get prices, terms and cancellation rules in writing before you pay.
  • Where the service is regulated, check the firm on the regulator's register.
  • Keep a dated record of what was agreed.

Marketing scorecard

4.3/10Overall, Taxi & Private Hire
#10 of 10Industry ranking

Sherbet London is scored on the Whito Taxi & Private Hire leaderboard. Whito read its marketing by hand on seven channels against fixed scoring rules, using only what any customer can see. Nobody can pay to appear or to change a score.

Marketing scores, ranked 10 of 10

Overall 4.3/10 against an industry average of 5.8 on the Taxi & Private Hire marketing leaderboard. Read 22 October 2026.

  • Social6 avg 5.6Social: 6 out of 10, industry average 5.6
  • Website9 avg 9.4Website: 9 out of 10, industry average 9.4
  • Email6 avg 6.0Email: 6 out of 10, industry average 6.0
  • SEO2 avg 2.8SEO: 2 out of 10, industry average 2.8
  • Paid4 avg 7.8Paid: 4 out of 10, industry average 7.8
  • Reviews1 avg 5.3Reviews: 1 out of 10, industry average 5.3
  • Brand2 avg 3.8Brand: 2 out of 10, industry average 3.8

Marketing strengths

No channel is clearly above the industry average.

Marketing weaknesses

  • Reviews 1/10 (industry 5.3). Trustpilot 2.3 from 10 reviews, with a company reply on 1 of the latest 10.
  • Paid 4/10 (industry 7.8). Google Ads Transparency Centre, UK, last 30 days, by domain sherbetlondon.com: no ads found. Meta Ad Library, UK, active ads from the Sherbet London page, read 23 October 2026: 1.
  • Brand 2/10 (industry 3.8). A clear positioning line ('Start your emission-free journey today'); its X and Instagram accounts run under Sherbet Media, and no long-running asset, named people or three recent news mentions found.

Improvement opportunities

For each weaker channel, what the best-scoring brand on this board does, taken from its evidence.

  • Reviews: Blacklane scores 8/10 here. Trustpilot 4.5 from 8,613 reviews, with a company reply on 14 of the latest 20.
  • Paid: Blacklane scores 10/10 here. Google Ads Transparency Centre, UK, last 30 days, by domain blacklane.com: about 2,000 ads. Meta Ad Library, UK, active ads from the Blacklane page, read 23 October 2026: at least 60.
  • Brand: Blacklane scores 4/10 here. Same name everywhere and a clear positioning line ('Your chauffeur awaits.'); no long-running asset, named people or three recent news mentions found.

Whito’s verdict

Sherbet London scores 4.3, the lowest of the ten, with no Google ads and 1 Meta ad. Website scores 9: Electric taxis booked through the Sherbet Ride app ('Book taxi'), with business accounts; no fares shown on the homepage. Social scores 6: links to Facebook, Instagram, YouTube, X and LinkedIn, five platforms in all. Reviews score 1: Trustpilot 2.3 from 10 reviews, with a company reply on 1 of the latest 10. SEO scores 2: 0 of 10 UK web searches returned sherbetlondon.com in the top ten.

The evidence behind the scores

Read 22 October 2026. One line per channel, as seen on the day. Review figures and ad counts change daily.

  • Social 6: Links to Facebook, Instagram, YouTube, X and LinkedIn, five platforms in all.
  • Website 9: Electric taxis booked through the Sherbet Ride app ('Book taxi'), with business accounts; no fares shown on the homepage.
  • Email 6: The Sherbet Ride app; no newsletter seen.
  • SEO 2: 0 of 10 UK web searches returned sherbetlondon.com in the top ten.
  • Paid 4: Google Ads Transparency Centre, UK, last 30 days, by domain sherbetlondon.com: no ads found. Meta Ad Library, UK, active ads from the Sherbet London page, read 23 October 2026: 1.
  • Reviews 1: Trustpilot 2.3 from 10 reviews, with a company reply on 1 of the latest 10.
  • Brand 2: A clear positioning line ('Start your emission-free journey today'); its X and Instagram accounts run under Sherbet Media, and no long-running asset, named people or three recent news mentions found.

See Sherbet London on the Taxi & Private Hire leaderboard · Listed above: Wheely (4.9) · Compare with rivals

History and method

Score history. Sherbet London was first scored on Whito’s fixed rules in October 2026. Earlier editions used scores relative to the other brands on the board, so they are not comparable. Score and ranking movement will show here after the next rescore.

How the scores work. Each of seven channels (social, website, email, SEO, paid, reviews and brand) is scored 0 to 10 against fixed, published anchors, and the overall score is the plain average of the seven. Scores measure visible marketing only, not sales, profit or market share. Full rules are on the board’s method section.

Independence and corrections. Whito is independent. Nobody pays to be listed, and paying Whito for anything never changes a score, a rank or a verdict. If something here is wrong, email hello@whito.co.uk with the evidence and we will check it.

Comparing options? See more taxi and private hire on Whito → Whito does not pass on enquiries or sell your details. Contact the business directly.

Common questions

What areas does Sherbet London cover?

Confirm the coverage area directly with the business.

Is this listing verified by Whito?

Not yet. This listing is marked Unclaimed: Whito compiled it from public information and the business has not claimed it. Any Companies House or regulator check on this page is dated and stands on its own. When a business claims its listing it is marked Claimed, and Whito marks it Verified only after confirming its identity and a working contact. Whito does not publish invented reviews or star ratings.

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Claim Sherbet London

This listing was compiled by Whito from public information, including the business website and, where applicable, the Companies House register. It is not a recommendation or an endorsement. Always carry out your own checks before hiring. If you run this business and want the listing corrected or removed, use the claim link above.

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Is this your business?If anything here is wrong, or you would rather not be listed at all, email hello@whito.co.uk and we will correct it or take it down. No charge, and we will not ask you to justify it. More detail: Corrections, right of reply and removals.