tool,category,plan,currency_shown,price_monthly_billing,price_per_month_annual_billing,unit,annual_cost_gbp_ex_vat_cheapest_billing,date_read,source_url,note
HubSpot,CRM,Free,GBP,0,0,up to 2 users,0,2026-10-01,https://www.hubspot.com/pricing/sales,Free for up to 2 users
HubSpot,CRM,Sales Hub Starter (list),GBP,18,18,per seat,216,2026-10-01,https://www.hubspot.com/pricing/sales,"Struck-through list price; page showed offer £7 annual / £9 monthly, duration not stated on page"
HubSpot,CRM,Sales Hub Starter (offer shown),GBP,9,7,per seat,84,2026-10-01,https://www.hubspot.com/pricing/sales,Offer price displayed against £18; no end date on page
HubSpot,CRM,Sales Hub Professional,GBP,85,77,per seat,924,2026-10-01,https://www.hubspot.com/pricing/sales,"Plus required one-time onboarding £1,310"
Zoho CRM,CRM,Free,GBP,0,0,up to 3 users,0,2026-09-30,https://www.zoho.com/crm/zohocrm-pricing.html,Free forever for 3 users
Zoho CRM,CRM,Standard,GBP,,12,per user,144,2026-10-01,https://www.zoho.com/crm/zohocrm-pricing.html,Annual billing price
Pipedrive,CRM,Lite,GBP,,14,per seat,168,2026-10-01,https://www.pipedrive.com/en/pricing,£168 per seat per year; no free plan
Capsule,CRM,Starter,GBP,,14,per user,168,2026-10-01,https://capsulecrm.com/pricing/,"Billed annually; free plan 2 users, 250 contacts"
Mailchimp,Email,"Standard 501-1,500 contacts",GBP,34.26,,per account,411.12,2026-10-01,https://mailchimp.com/pricing/marketing/,Was £34.22 on 30 Sep 2026
Mailchimp,Email,"Standard 2,501-5,000 contacts",GBP,76.14,,per account,913.68,2026-10-01,https://mailchimp.com/pricing/marketing/,Was £76.04 on 30 Sep 2026
Mailchimp,Email,Essentials 0-500 contacts,GBP,9.9,,per account,118.8,2026-10-01,https://mailchimp.com/pricing/marketing/,Was £9.89 on 30 Sep 2026
Mailchimp,Email,"Essentials 501-1,500 contacts",GBP,20.18,,per account,242.16,2026-10-01,https://mailchimp.com/pricing/marketing/,Was £20.15 on 30 Sep 2026
Mailchimp,Email,"Essentials 2,501-5,000 contacts",GBP,57.11,,per account,685.32,2026-10-01,https://mailchimp.com/pricing/marketing/,Was £57.03 on 30 Sep 2026
Mailchimp,Email,Standard 0-500 contacts,GBP,15.23,,per account,182.76,2026-10-01,https://mailchimp.com/pricing/marketing/,Was £15.21 on 30 Sep 2026
Brevo,Email,"Starter 10k emails / 1,500 contacts",GBP,12,10.83,per account,129.96,2026-09-30,https://www.brevo.com/pricing/,Entry tier £6 / £5.42 re-read 1 Oct unchanged
Brevo,Email,"Starter 20k emails / 500,000 contacts",GBP,24,21.67,per account,260.04,2026-09-30,https://www.brevo.com/pricing/,
Brevo,Email,Starter 5k emails / 500 contacts,GBP,6,5.42,per account,65.04,2026-10-01,https://www.brevo.com/pricing/,
MailerLite,Email,"Comfort 1,000 subscribers",USD,19,17.1,per account,152.5,2026-09-30,https://www.mailerlite.com/pricing,USD only; yearly figure calculated from the page's stated 10% yearly discount
MailerLite,Email,Comfort 500 subscribers,USD,12,10.8,per account,96.31,2026-10-01,https://www.mailerlite.com/pricing,
Semrush,SEO,SEO,GBP,113.4,95.07,per account,1140.84,2026-10-01,https://www.semrush.com/pricing/seo-ai-search/,
Semrush,SEO,Starter (SEO + AI Search),GBP,161.25,133.84,per account,1606.08,2026-10-01,https://www.semrush.com/pricing/seo-ai-search/,
Ahrefs,SEO,Starter,GBP,23,,per account,276,2026-10-01,https://ahrefs.com/pricing,Annual-billing price not read
Ahrefs,SEO,Lite,GBP,99,,per account,1188,2026-10-01,https://ahrefs.com/pricing,Annual billing saves up to 17%
SE Ranking,SEO,Core,GBP,95,76,per account,912,2026-10-01,https://seranking.com/subscription.html,Cheapest plan listed
BrightLocal,SEO,Track,USD,,30.75,per account,274.23,2026-10-01,https://www.brightlocal.com/pricing/,"$369 billed annually, shown as $31 a month"
Google Analytics 4,Analytics,Standard,GBP,0,0,per account,0,2026-10-01,,Free
Plausible,Analytics,Starter 10k pageviews,GBP,9,7.5,per account,90.0,2026-10-01,https://plausible.io/#pricing,£90 a year on yearly billing
Fathom,Analytics,100k pageviews,USD,15,,per account,133.77,2026-10-01,https://usefathom.com/pricing,
Buffer,Scheduler,Free,USD,0,0,up to 3 channels,0.0,2026-10-01,https://buffer.com/pricing,10 scheduled posts per channel
Buffer,Scheduler,Essentials,USD,,5,per channel,44.59,2026-10-01,https://buffer.com/pricing,$60 per channel billed yearly
Buffer,Scheduler,Team,USD,,10,per channel,89.18,2026-10-01,https://buffer.com/pricing,$120 per channel billed yearly
Hootsuite,Scheduler,Standard,GBP,,89,per user,1068,2026-10-01,https://www.hootsuite.com/en-gb/plans,"Based on annual billing, excludes applicable taxes"
Later,Scheduler,Starter,USD,,18.75,per account,167.21,2026-10-01,https://later.com/pricing/,Billed yearly; monthly-billing price not read
Metricool,Scheduler,Starter,EUR,20,16,per account,164.59,2026-10-01,https://metricool.com/pricing/,Free plan for 1 brand
Sendible,Scheduler,Core,GBP,27,,per account,324,2026-10-01,https://www.sendible.com/pricing,"Unlimited users, 6 social profiles; page offers yearly billing at 15% off but displayed £27 on both settings"